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BC Strength

38 products
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BC Strength - Thruster Lite BC Strength - Thruster Lite
$219.00
$219.00
Two Regular Thruster Bands (75–100 lb each): Provide stackable resistance to build glutes and hamstrings over time. 4 band attachment points and non-slip foot plate: Keep bands secure and delive...
BC Strength - Spring Collars (set of 2) BC Strength - Spring Collars (set of 2)
$16.00
$16.00
2 in (50 mm) Olympic fit: Keep plates secure to train glutes, legs, back, and chest, and ensure bar stability. Heavy-duty spring steel: Withstand repeated training and provide lasting clamp tensi...
BC Strength - Glute Band BC Strength - Glute Band
from $44.00
from $44.00
$44.00
Double-layered, high-resistance design: Deliver consistent tension to train glutes and hips through demanding moves. Approx. 50 in × 3 in band: Provide secure setup for hip thrusts, leg curls, a...
BC Strength - Rotisserie Bar BC Strength - Rotisserie Bar
$199.00
$199.00
The BC Strength Rotisserie Bar is built for hip thrusts, helping you target your glutes while keeping lower back strain to a minimum. Features & Benefits Integrated back pad: Supports your...
BC Strength - Blocks BC Strength - Blocks
$99.00
$99.00
Pairs or 10 Block Package: Set up two 5-block stacks at 10 in for Straddle Lifts, and 10 Blocks provide savings. High Strength ABS construction: Resist wear, tougher than steel or aluminum, and ...
BC Strength - Bar 15kg | 25mm BC Strength - Bar 15kg | 25mm
$249.00
$249.00
15 kg, 25 mm, 78.625 in profile: Improve grip for smaller hands and train squats, deadlifts, presses, and pulls. 2 in Olympic fit, 12.5 in sleeves: Store and move plates to build legs, back, and...

BC Strength is the equipment line built by Dr. Bret Contreras, PhD — the researcher and trainer known worldwide as "The Glute Guy" and the inventor of the barbell hip thrust. Developed and battle-tested at his Glute Lab training facilities, every BC Strength product is designed around one principle: maximizing glute strength and size through evidence-based movement, not guesswork.

The lineup covers the full spectrum of glute-focused training. The Thruster 3.0 and Thruster Lite make loaded hip thrusts accessible at home, eliminating the awkward barbell setup that stops most people from doing the exercise correctly. Glute Loops and resistance bands deliver targeted activation and progressive overload for hip hinges, kickbacks, abductions, and accessory work. Weight plates, the BC T-Bell, and specialty barbells round out a complete system for serious lower-body development.

Whether you're a beginner building your first home gym or a competitive lifter chasing a bigger posterior chain, BC Strength equipment brings the science of the Glute Lab to your training — without needing to be in San Diego to use it.