Launch Your Product
Bring Your Fitness Product to Life. At Living.Fit, we believe the next great fitness product shouldn’t die in a notebook, garage, or sketchpad.
Many of the best ideas come from coaches, gym owners, athletes, and fitness enthusiasts who see a problem every day and imagine a better solution. But turning an idea into a real product requires manufacturing expertise, capital, logistics, and distribution.
That’s where we come in.
Living.Fit partners with innovators to design, manufacture, and launch new fitness products, helping bring great ideas to the market.
If you have a concept for a fitness product but lack the resources to build it, we want to hear from you.
How It Works
1. Submit Your Idea
Tell us about your product concept, what problem it solves, and why you believe it should exist.
2. Product Evaluation
Our team evaluates submissions based on market demand, manufacturing feasibility, and alignment with the Living.Fit mission.
3. Development Partnership
If selected, Living.Fit works with you to help develop the product. This can include:
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Product design and refinement
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Prototyping
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Manufacturing sourcing
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Packaging and branding
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Logistics and fulfillment
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Marketing and launch strategy
- Funding
4. Launch on Living.Fit
Once the product is ready, we launch it through the Living.Fit marketplace, helping it reach customers around the world.
Why Partner With Living.Fit
Launching a physical product is hard. Most great ideas fail before they even get started.
We help remove the biggest barriers:
Manufacturing Expertise
We work with trusted manufacturers around the world and understand the realities of producing high-quality fitness equipment.
E-commerce Infrastructure
Living.Fit already has the platform, systems, and audience required to bring products to market quickly.
Distribution
Your product can launch directly to the Living.Fit community and broader fitness market.
Real Industry Experience
Our team has built and scaled successful fitness brands before. We understand the challenges and opportunities of bringing products to market.
What Types of Ideas Are We Looking For?
We’re especially interested in ideas related to:
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Strength training equipment
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Apparel
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Functional fitness tools
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Gym accessories
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Recovery products
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Innovative training devices
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Unique improvements on existing equipment
- Supplements and Nutritional Items
The idea doesn’t need to be fully engineered. In many cases, a simple sketch, prototype, or detailed explanation is enough to start the conversation.
Who This Is For
This program is ideal for:
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Coaches and trainers
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Gym owners
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Athletes
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Physical therapists
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Fitness entrepreneurs
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Anyone who has identified a problem in the fitness world and imagined a better solution
What Happens If Your Idea Is Selected?
Each partnership is different, but typically Living.Fit will provide resources such as:
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Product development support
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Manufacturing coordination
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Launch strategy
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Distribution
- Funding
In exchange, Living.Fit typically receives a share of the product revenue or ownership of the product depending on the partnership structure.
Full details are discussed only if a product moves forward.
Submit Your Idea
If you believe you have an idea that could make an impact in the fitness industry, we would love to review it.
Email info@living.fit with your product details and deck.
Submission Guidelines
Please include:
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Product concept description
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What problem it solves
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Who it is for
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Any sketches, photos, or prototypes (optional)
Our team reviews submissions regularly.
If there’s a fit, we’ll reach out to discuss the next steps.
The Next Great Fitness Product Might Be Yours
Some of the best fitness innovations come from people who simply saw a problem and decided to fix it.
If that sounds like you, we’d love to hear your idea.